It's good to be Kakao Bank. Kakao was already South Korea's most successful neobank story before it reported record earnings in the second quarter of 26.8 billion won ($22.6 million), a nearly 900% year-on-year increase from 3.0 billion won a year earlier. Kakao's net profit for the first half of the year reached 45.3 billion won, a more than fourfold increase from 9.6 billion in the first half of 2019. That Kakao achieved this exponential growth amid the pandemic and a weak overall South Korean economy is particularly impressive.
According to Kakao, its profits surged on the back of rising net interest income and commissions from the sale of financial products. "We were able to make more profit from increased revenues from lending and fees from partnering with credit card companies and brokerages," the company said in a statement published by South Korean media.
The picture for Kakao Bank's lending business is fairly rosy. Its outstanding loan balance grew to 17.68 trillion won in the second quarter, up from 14.88 trillion won a year earlier. Financial inclusion is one name of the game as well: Kakao said it provided 660 billion won in mid-rate loans to consumers with mid- to low-level credit scores from January to June and plans to disburse a total of 1 trillion won of such loans in 2020.
Like many successful fintechs, Kakao Bank is steadily developing partnerships with key incumbents. It has four local credit card partners in South Korea, including Shinhan Card and Samsung Card. From April to July, Kakao issued 260,000 credit cards, according to The Korea Herald.
Kakao Bank also has a burgeoning equities trading business. As of late June, it had more than 2.18 million such accounts, up from 1.14 million in December 2019. Its partners among incumbents include Korea Investment & Securities, NH Investment Securities and KB Securities.
At the same time, Kakao Bank benefits from the stickiness of the Kakao ecosystem, which is a super app in all but name. Kakao Bank already has 11 million monthly active users, more than half who are under age 50. And there are many more potential customers where those came from: The dominant KakaoTalk messaging app has almost 45 million monthly users, about 87% of South Korea's population.
Thanks to its strong brand name and ecosystem, Kakao Bank managed to reach profitability in just two years from its establishment in 2017. Further buoying its growth was when its parent company Kakao Corp became the virtual bank's majority shareholder, the first instance in Korea of a non-financial firm holding a majority stake in a bank. That change allowed Kakao Bank to issue new shares worth 500 billion won and increase its paid-in capital to 1.8 trillion won.