Lead Generation for an securities processing and operations service provider

It isn’t easy to identify the right people to work with in a new city, much less get their attention and set up business meetings. In this case, Kapronasia takes the sales team of our new client into the heart of Hong Kong and Singapore, placing them in the right position to take advantage of fresh sales opportunities.

Background

The marketing department of a Global provider of outsourced services for the securities industry was looking to assist their sales team in developing leads and setting up meetings in Asia. They came to Kapronasia for help.

Solution

Based on the client's products and services, Kapronasia identified potential prospects in the most relevant two markets for the client's services: Hong Kong and Singapore. Kapronasia then further qualified prospects through additional research and initial phone calls.

Result

Kapronasia identified and setup meetings with over 15 prospects in the two regions which lead to several potential sales opportunities.

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