Developing a business strategy and sizing the market for a Global Provider of Electronic Payment Solutions

You would like to expand your business, and you need the right information before making any decisions, but the current financial industry research out there just isn’t cutting it. Frustrated? Kapronasia can help.

Background

A global provider of electronic payment solutions wanted to become the leading payments vendor in mainland China, understand their competitive positioning in the Asia landscape, and secure a steady stream of revenue. They came to Kapronasia for help.

Solution

Using its proprietary research solution, Kapronasia generated a 5-part research report covering: market opportunity size, customer insight, competitive analysis, market entry options, and overall strategy.

Result

Kapronasia helped the client establish a long-term China strategy including sales & sales support, marketing, professional services, product/application development, on-going customer support, and organizational structure.

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